Latif, W. B. ., Islam, M. A. ., Rahman, A. ., Mohamad, M. ., & Kongsompong, K. . (2016). Conceptual Framework of Brand Image for Tourism Industry: Tourism Management and Advertisement as Moderators. Journal of Tourism Management Research, 3(1), 1–9. https://doi.org/10.18488/journal.31/2016.3.1/31.1.1.9