Investigating factors influencing the continuity of financial technology usage: The case of Indonesia
DOI:
https://doi.org/10.18488/73.v13i2.4116Abstract
This study aims to investigate the factors that influence the continuity of fintech usage by taking Indonesia as a case. Factors that drive the continuity of fintech usage are perceived benefit, perceived risk, perceived ease of use, and perceived usefulness with fintech usage adoption as a mediating variable. Data was obtained from 343 fintech users located in Indonesia. These data were then analyzed by applying the Structural Equation Modelling (SEM). The results indicate that perceived benefit and usefulness positively and significantly affect the adoption and the continuity of fintech usage. However, the perceived risk and ease of use have no significant effect on the adoption and the continuity of fintech usage. Additionally, fintech usage adoption positively and significantly influences the continuity of fintech usage. Fintech usage adoption mediates the effects of perceived benefits and usefulness on fintech usage continuity but does not mediate the influence of perceived risk and ease of use on the continuity of fintech usage. The findings contribute to the knowledge of the perceived benefit and usefulness for users to adopt and continue fintech usage. The government needs to continue improving digital financial literacy to aware users of fintech.